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TheCoca-Cola celebrations app was created as a wedding directory to help ease spouses-to-be’s access to Vendors ranging from dress designers to venues with an added touch of Coca-Cola magic.
We helped bring this app to life from the get-go by first coming up with its iconic UI design that brought to life Pakistan’s traditional wedding aesthetic and paired it with a Mughal-inspired miniature art-style.
We also created the launch video for this app that involved a story revolving around a duo named Banno and Mani. As the bride-to-be stresses about the pending ceremony, her betrothed comes across the Coca-Cola celebrations app and thus makes wedding planning a piece of cake!
For TV and digital, We didn’t just make ads - we made reminders. Because let’s be real, Ramzan tests your patience in more ways than one. Those make-or-break moments - when hunger, heat, and long waits push you to the edge—that’s where Sprite steps in, reminding you to keep your cool.
To make it stick, we spoke the language of the streets - Azad Shayari. The kind of clever, unfiltered poetry you see on rickshaws and trucks. Because that’s how a common Pakistani speaks - witty, profound, and full of life.
The entire film was a whimsical story about how the app helps organize one’s wedding preps through just a few taps while the illustrations helped make the brand stand out in iconic Coca-Cola fashion across the board.
Throughout the film, the eye-catching hand-drawn miniature style illustrations made sure to incorporate modern elements to create the perfect blend of tradition and everyday life.